Tourism management, sports management and event management A change in leisure behaviour, an increased interest in sustainable, social and healthy tourism, the growing importance of physical fitness and preventative healthcare among large sections of the…
Human resource management, personnel services Attracting and retaining qualified personnel is a key success factor for companies, organisations and institutions. In view of demographic change, the general shortage of skilled labour, the…
Media industry, media management The media industry is an internationally interlinked market with a wide range of media formats in various genres (print, broadcasting, online, mobile), which is characterised by a high level of…
Marketing, Sales Marketing and sales issues do not only become interesting when products are ready for sale. Right from the start of product development, marketing and sales experts provide important information for…
Management Human resources and employee management, marketing and sales, financing and controlling, production and logistics: these are just some of the tasks of managers in companies. They manage, organise and…
Logistics, transport The world is converging. Today, goods and people are transported anywhere in the world at any time. Whether travelling, doing business or trading goods - this places special demands on logistics and…
International economy Thinking and acting globally is just as strategically important for medium-sized companies as it is for multinational corporations. Specialists and managers who have in-depth knowledge of the global…
Trade, industry, craft Today, trade, industry and crafts are influenced by globalisation and digitalisation. Future managers learn what this means for value creation, logistics and production in this field of study.
Health management, health economics In order to ensure and further develop standards in healthcare, healthcare stakeholders such as health insurance companies, outpatient and inpatient care facilities (e.g. hospitals, doctors'…
Financial services, insurance industry The degree programmes in this field of study prepare students for management tasks at credit institutions and insurance companies.